After the Universal Exposition of 1900, various French artists formed an informal collective known as La Société des artistes décorateurs (the society of the decorator artists).[7] Founders included Hector Guimard, Eugène Grasset, Raoul Lachenal, Paul Bellot, Maurice Dufrêne, and Emile Decoeur. These artists heavily influenced the principles of Art Deco as a whole.[8]
This society's purpose was to demonstrate internationally the leading position and evolution of the French decorative arts. They organized the 1925[9] Exposition Internationale des Arts Décoratifs et Industriels Modernes (International Exposition of Modern Industrial and Decorative Art) in Paris,[10] which would feature French art and business interests.[8][11] The terms style moderne and art deco both derive from the exposition's title,[5] though art deco was not widely used until popularized by art historian Bevis Hillier's 1968 book Art Deco of the 20s and 30s.[1]
In the summer of 1969, Hillier conceived organizing an exhibition called Art Deco at the Minneapolis Institute of Arts,[12] which took place from July to September 1971. After this event, interest in Art Deco peaked with the publication of his 1971 book The World of Art Deco, a record of the exhibition
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